Paul Torres
[email protected]

Your Creative Brand Partner
San Francisco, CA, USA

Client:
TED Conferences

Project:
Various projects

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Agency

  • Albertson Design

  • Team

  • David Albertson - Creative Direction
  • Paul Torres - Design
  • Logan McClure - Program Officer, TED Fellows
  • Mike Femia - Photo editor, TED
  • Emily McManus - Editor, TED
  • TED - Development

  • Projects

  • TED Annual Report
  • TED2012: Full Spectrum
  • TED various projects
  • Role and Expertise

  • Art Direction
  • Design
  • Custom lettering

  • Industry

  • Non-profit
  • Media organization

  • Location

  • New York, NY
  • Known for its inspiring speakers and conference content I have been fortunate enough to work on various projects for TED throughout the years while employed at Albertson Design. From print, digital, to event design. Spanning 2009 – 2013 I designed each year’s Fellows progam guides; Visual designs for microsites and more; And event assets for the main TED events.

    Event photography: TED. Portfolio photography: Paul Torres

    TED program. Visual design concept

    Microsite for TED Partnerships

    TED Fellows newsletter: Jessica Green.

    TED speaker posters at Young, Wise, and Undiscovered. Long Beach, CA, USA

    Signage at Young, Wise, and Undiscovered. Long Beach, CA, USA

    TED 2013 program guide. Lettering by Oliver Jeffers on the beautiful to touch book cloth cover. Long Beach, CA, USA

    TED Fellows custom lettering. Edinburgh, Scotland, UK

    TED India program guide. Fore-edge detail. Mumbai, India

    Presentation title card: Mohammad Herzallah

    Tote bag

    TED badge design: Juliette LaMontagne

    TED badge design: Serge Mouangue

    TED badge design concepts



    TED Fellows pamphlet. Edinburgh, Scotland, UK

    Visual design, Global Conversations

    TED Fellows program guide iPad version. Nathalie Miebach Edinburgh, Scotland, UK

    TED Fellows book design and custom lettering. I really enjoyed being able to incorporate my lettering on the cover design. Edinburgh, Scotland, UK

    TED Fellows book designs from 2009 – 2013

    TED event custom lettering

    Additional Brand Projects

    Top ↑

    TED Conferences - Annual Report
    Albertson Design

    • Art Direction
    • Design
    • Non-profit
    • Media organization

    North Manor - Custom lettering

    • Art Direction
    • Design
    • Custom lettering
    • Small business

    Nuna - Archetype awards
     

    • Art Direction
    • Design
    • Healthcare
    • Startup

    KSA - Identity design
     

    • Art Direction
    • Design
    • Illustration
    • Education
    • Student organization